Voy is launching DoHealth , a new preventative health category within one of the UK's most recognised health-techs. We're looking for a Director of Growth to take this from zero to eight figures ARR within months, and scale aggressively from there.
This is a rare opportunity to build a growth engine from scratch with strategic latitude. You'll own the full funnel, acquisition, activation, monetisation, retention, while sitting at the intersection of product, commercial, and marketing. You'll work with a small, high-calibre squad and have the autonomy to decide not just how to grow, but where to place your bets.
What you'll do
• Own the commercial P&L model, creating different monetisation strategies that fund and flywheel the next phase of growth.
• Build and execute the growth roadmap from scratch. You'll identify the highest-leverage channels, sequence your bets, and evolve the strategy as you learn.
• Move fast and run high-velocity experiments across paid, organic, and owned channels. You combine qualitative signals with quantitative data.
• Engineer viral and organic loops, including referral mechanics, content flywheels, community-driven growth. You're always looking for ways to compound growth through efficient channels to support your overall growth roadmap.
• Obsess over the customer. You'll work closely with the product team to sharpen the value proposition, refine messaging, and deepen product-market fit as the user base expands into new segments.
• Shape the brand, partnering with Voy's brand team to build a consumer product that earns trust and stands out in the market.
Who you are
• You've built something from 0 to 1 before, and scaled it. Whether as a founder, a founding team member, or an early growth hire, you've been accountable for taking a product from nothing to meaningful traction.
• You're a strategist who executes. You can see the big picture, and execute fast to move things forward, without waiting for permission or a perfect team around you.
• You thrive in speed and ambiguity. You're energised by fast-moving environments where priorities shift and you have to figure things out on the fly. You prioritise ruthlessly for highest leverage initiatives.
• You're analytical and data driven. You go deep into the data to support decision making, understanding what is driving the user behaviour and why. You're comfortable being wrong and correcting fast.
• You understand growth mechanics deeply. Paid, organic, viral, content loops. You know how channels actually work, how they compound, and also synergise.
• You care about health. Healthcare or wellness experience is a plus, but what matters most is that you're genuinely curious about how preventative health can change lives.
Why this role is special
This is not a theoretical strategy role, it’s for builders who want to launch, learn, and scale. With real P&L ownership and a direct line to impact.
You'll be building a brand that partners with one of the most trusted names in UK health, inside a company that's already proven it can scale consumer health products. If you're excited about growing from scratch, wearing multiple hats, and being the driving force behind a new business, this role gives you the platform, ownership, and support to do it.
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